About us

visitglasgow.com is your official guide to Glasgow, Scotland’s biggest and most vibrant city. We help you plan your trip with up‑to‑date information, insider tips, and easy‑to‑use tools.

Our mission

We support and promote business, tourism, travel trade, events, and conferences in Glasgow. Our work is guided by the Tourism Action Plan 2024 to 2026, which helps deliver the Glasgow 2030 Tourism Strategy. The strategy sets out our vision for a thriving visitor economy that benefits everyone in the city.

Our 5 priorities are:

• Increase the value of tourism to Glasgow’s economy

• Enhance the experiences that we offer

• Create value for Glasgow’s people through the tourism sector

• Support vibrant places across the city and surrounding region

• Deliver tourism in a sustainable and inclusive way

Find out more about our plans on the Visit Glasgow B2B website.

Visit Glasgow is part of Destination Glasgow, a new organisation that brings together the city’s marketing and management teams. By working as one, we strengthen Glasgow’s global profile, attract visitors, and secure investment for the future.

Destination Glasgow unites:

• Invest Glasgow

• The Glasgow Convention Bureau

• Glasgow Life’s Destination Marketing team, custodians of the Visit Glasgow brand

We are based within Economic Development in the Chief Executive’s Department at Glasgow City Council.

Why Destination Glasgow?

• We unite efforts to make a bigger impact

• We create a single, strong brand for the city

• We boost Glasgow’s economic potential

• We compete more effectively on the world stage